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I would very much like to upgrade my Apple Watch Ultra 2 to the latest Ultra 4, but because the cost is equivalent to a small country’s GDP, I’m working very hard to justify it.

Yes, it has a way more accurate heart rate sensor; that’ll be handy for my regular bike rides. Ofc, the HRM in the Ultra 2 is already pretty accurate.

How about the Audio Intelligence features like Live Rewind and Siri Recap? They won’t work on the Ultra 2. But I’m not sure how much I’ll use either, tbh. I would use always-on Shazam, but that’s hardly the killer feature that’d warrant the upgrade.

The most compelling reason is the new S10 chip, a mini beast of a CPU that’s enabling many of the new features. The new chip is the biggest difference between generations, and it’ll probably unlock new and better features down the line.

Plus, the new Ultra 4 is a little bit heavier — so it’s a better workout for my wrist! OK, that settles it! Where’s my credit card?

Also in today’s newsletter:

— Leander Kahney, EIC.

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One more thing ...

We started Apple when I was 20 years old, and I'm now an old man of the industry at 36.

— Steve Jobs, 1991.

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