The next Mac revolution: Companies rush to buy new M1 machines

"MagSafe-gate" doesn't seem to be spoiling big tech companies' appetite for the new MacBook Pros.

For outfits like Reddit, Uber and Twitter, it's all about dollars and cents. And investing in fleets of laptops powered by the new M1 Pro and M1 Max chips simply pencils out, thanks to the productivity boost the machines give employees.

As one exec said, "Engineering hours are much more expensive than laptops." So companies are splurging on MacBook Pros for their teams.

The corporate buying spree is just one more nail in Intel's coffin.

-- Lewis Wallace, managing editor

The new MacBook Pro lineup is an exceptional upgrade over its predecessors, with new M1 Pro and M1 Max chipsets that offer more mobile computing power than ever before. And big companies are scrambling to reap the benefits.

The feature will prevent pictures and phone numbers from being permanently locked on an iPhone or iPad if someone dies without giving out their passcode.

The updates add neat new features and improvements. You can download the latest versions from the App Store now.

Who needs expensive Photoshop subscriptions and fancy drawing hardware? Concha García Zaera makes beautiful, insanely detailed art using nothing but a mouse and Microsoft Paint.

SwitchEasy just slashed prices on its fresh band collection for Apple Watch. The company's brightly colored Candy band, stunning stainless steel mesh and luscious leather options can be yours today for as little as $26.39. Order yours through the Cult of Mac Store before the sale ends.

Plenty of backpacks have an AirTag tracker attached by their owners, but Targus is making one with Apple's Find My tech built in. This will allow users to locate the backpack with their iPhone if it gets lost.

The highly anticipated title debuts on consoles and PC this Friday (and lands on mobile next year), but you can see what it looks like right now.

The device can analyze air in a home or office in three minutes -- and clean air in spaces up to 1,580 square feet in an hour.

Tweets o' the day

One more thing ...

"You're asking, where does aesthetic judgment come from? With many things -- high-performance automobiles, for example -- the aesthetic comes right from the function, and I suppose electronics is no different. But I've also found that the best companies pay attention to aesthetics. They take the extra time to lay out grids and proportion things appropriately, and it seems to pay off for them. I mean, beyond the functional benefits, the aesthetic communicates something about how they think of themselves, their sense of discipline in engineering, how they run their company, stuff like that." -- Steve Jobs

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