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The Jony Ive era is definitely over.
The latest iPhone rumors point to yet another Camera Control button coming to the soon-to-be-announced iPhone 17 — and this new button will be in an interesting place.
Camera Control, of course, is the touch-sensitive button Apple added to the current iPhone 16 lineup.
But the button has proven divisive. It acts not only as a shutter button, but also adds a bunch of functionality with touch-sensitive gestures. These are sometimes too easy to trigger, sending the user into a confusing thicket of settings instead of just snapping a picture.
Now Apple is reportedly poised to add yet another Camera Control button to the iPhone 17 Pro to complement the current camera button. That means the iPhone 17 Pro will get not one, but two Camera Control buttons!
In addition, Apple will significantly beef up the rear zoom lenses and add a new Pro-level Camera app too!
It’s a pretty wild set of rumors — which should be taken with a pinch of salt — but the ideas are plausible and make certain amount to sense.
However, I’ve yet to meet anybody who unreservedly likes the current Camera Control button, let alone a second one! It also means the iPhone 17 Pro will have 5 exterior buttons! Jony Ive must be losing his mind!
Also in today’s newsletter:
Our resident Mac power user, Rajesh Pandey, has a great set of tips and tricks for managing windows on your Mac. If you’re a keyboard jockey like Rajesh, some of his recommendations will make managing windows a snap.
The fab new M4 MacBook Air is already on sale, and the 15-inch variant is under $1,000. And this is a genuinely good deal on a trusted VPN that comes to less than $30 a year on unlimited devices.
The team behind Apple TV+’s popular space show For All Mankind discuss season 5 and spinoff Star City.
It looks like a lot more of us should be watching 'Acapulco' on Apple TV+. Readers who have seen it absolutely love it: See last Friday’s poll comments below.
— Leander Kahney, EIC.
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A message from the Cult of Mac Deals team
A message from the Cult of Mac Deals team
Tweets of the day
iOS 26 is worth the upgrade for CarPlay alone 👍
— Tom Warren (@tomwarren)
3:49 PM • Jul 28, 2025
This is why Apple ecosystem is in a league of its own ‼️
— Breej (@thetech_wiz)
9:31 AM • Jul 27, 2025
Android users: “Liquid Glass is ugly! Worst design ever!”
Also Android users the first chance they get:
— Adan (@durreadan01)
12:23 PM • Jul 27, 2025
AirPods' sound level can go up to 110 dB, which is really bad for your
hearing.1. Go to Settings
2. Search "headphone safety"
3. Reduce to 80 dB (safe zone)— Marc Lou (@marc_louvion)
12:41 PM • Jul 27, 2025
Wallpaper of the day
Classic Mario Wallpaper 🔥
— WallPapers 🔥 (@Papers_app)
9:34 AM • Jul 24, 2025
One more thing ...
I found that there were these incredibly great people at doing certain things, and you couldn't replace one of these people with 50 average people. They could just do stuff that no number of average people could do... And so I have spent my work life trying to find and recruit and retain and work with these kind of people. My number one job here at Apple is to make sure that the top 100 people are A+ players. And everything else will take care of itself.
Today’s poll
Do you use Camera Control? Do you like it? |
Results from last Friday’s poll: Anyone watching 'Acapulco'?
Best reader comments
Subscribe to The Weekender — Get the week's best Apple news, reviews and how-tos from Cult of Mac, every Saturday morning. Our readers say: "Thank you guys for always posting cool stuff" -- Vaughn Nevins. "Very informative" -- Kenly Xavier.
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