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Why is the M1 Ultra so expensive?
The new Mac Studio with the M1 Ultra chip is a screamer, but it's also pricey. It starts at $3,999.
The base model Mac Studio costs considerably less. It starts at $1,999 -- half the price of the Ultra model.
That means you can buy two Mac Studio computers with M1 Max chips for the same price as a single Mac Studio with the M1 Ultra.
Yes, you get extra storage and RAM when you buy the Ultra, but you are effectively paying an extra $2,000 for a second chip.
Now that's an Apple tax Tim Cook can get behind!
-- Leander Kahney, EIC.
Apple blew our minds Tuesday with its all-new and somewhat unexpected Mac Studio. The impressive M1 Ultra model, which is significantly more powerful than even the fastest Mac Pro, starts at a whopping $3,999 — a considerable jump from the M1 Max model, which starts at $1,999. And I can’t work out why it’s so expensive!
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Configure the new Mac Studio with a super-fast M1 Ultra processor and the weight goes up a full 2 pounds. Weight doesn’t matter for a desktop, but people have been curious about where all the extra pounds come from. Apple has an answer. And it all comes down to heat and heavy metal.
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One more thing ...
"Details matter, it’s worth waiting to get it right." -- Steve Jobs
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