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Apple rarely conducts sales, and hasn’t for decades.

There’s no need! Apple products fly off the shelves, discounted or no.

This shopping season, Apple is offering gift cards worth up to $250 on qualified purchases, but there are far, far better deals to be had at third-party retailers.

For Black Friday, a lot of Apple’s hottest products have been discounted to their lowest prices ever, including the latest M5 MacBooks and iPads, AirPods Pro 3 and Max, Apple Watch Series 11 and Ultra 3, a bunch of accessories, and many more (including Mac software and even Apple TV subscriptions).

We’ve been tracking prices on Apple’s products all week and have rounded up the best deals we’ve found below.

Earlier this week, some of the deals were “meh,” but now that it’s officially Black Friday, the savings are heating up. There’s a lot of money to be saved by doing your holiday shopping now.

I know that I’ve already half-bankrupted myself, and I’ve only just got started.

Also in today’s newsletter:

— Leander Kahney, EIC.

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A message from Dr.Buho

Cult of Mac’s buyback program

Tweet of the day

Wallpaper of the day

One more thing ...

The really great person will keep on going and find the key, underlying principle of the problem, and come up with a beautiful, elegant solution that works.

— Steve Jobs, 2006.

Today’s poll

Results from Wednesday’s poll: Do you quit apps on iPhone and iPad?

Best reader comments

Bonus Thanskgiving poll results: What's your favorite Thanksgiving side?

Best reader comments

Subscribe to The Weekender — Get the week's best Apple news, reviews and how-tos from Cult of Mac, every Saturday morning. Our readers say: "Thank you guys for always posting cool stuff" -- Vaughn Nevins. "Very informative" -- Kenly Xavier.

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