An Apple Watch case for a mere $15,000

The most expensive Apple Watch currently on offer is the $1,759 Hermès Apple Watch Series 7 with a Gourmette Double Tour band.

Made in partnership with the quintessential French luxury brand, the stainless steel watch features an ultra-soft Fauve Barenia leather band, which pays homage to iconic Hermès dog collars from the 1930s.

Aside from the band, a special box, and the word "Hermès" etched onto the back, the watch is otherwise identical to a standard Apple timepiece. The most distinguishing feature are three watch faces exclusive to Hermès Apple Watches.

It has the same case, the same display, and the same functions.

Which makes me think a $15,000 diamond-encrusted case is a much better way to stand out. At least it's transferable.

-- Leander Kahney, EIC.

Tired of slumming it with just a regular ol’ expensive Apple Watch? Well, you could dress it up a bit if you fork over $15,000 for an Apple Watch case smothered in more than 400 diamonds. I mean, you deserve a special treat now and again, don’t you? A company called Golden Concept thinks so.

People love to examine Apple’s event invites looking for hints of what will be unveiled. The starry invitation to the September 7 Far Out event that went out Wednesday might drop a clue to one or more long-rumored features finally coming to the iPhone 14. And, of course, we’ve seen some deliberately silly suggestions. Here's a roundup.

Apple introduced its second Impact Accelerator class Thursday. It’s made up of leaders from 16 minority-owned businesses that work in environmental services. They’ll be trained and mentored to help grow the businesses, which may end up partnering with Apple. And at the same time, they’ll advance “a shared goal of creating a greener world.”

For a limited time, new users can purchase a lifetime Babbel subscription and start learning up to 14 languages for $199 (regularly $499).

Apple now offers the parts and tools to fix several MacBook models. This is a hassle but lowers the cost, right? Not necessarily. The total cost of one of the most-common DIY repairs is more than double what is to have Apple do it.

iPhones made up more than half of all smartphones shipped in North America during the second quarter of 2022, according to a market research firm. This marks the third quarter in a row that more than 50% of the handsets shipped in the region came from Apple.

TP-Link just flipped the switch on a new lineup of smart LED light strips and light bulbs, some of which you can use with HomeKit or other home-automation systems. The main selling point here is budget-friendliness. Prices range from $25 to $50, so you won’t break the bank lighting up your space.

On August 25, 1995, Apple released the PowerBook 5300, the Mac that saves the world from aliens in "Independence Day."

I’ve spent a couple weeks with the Q45 over-ear, closed-back headphones. Soundcore pushes two main selling points: strong noise cancellation and long battery life. And with the Q45 headphones, the company has hit it out of the park on both counts. And they sound good for the price, too.

Tweet o' the day

One more thing ...

"Could you please be quiet. I'm trying to yell at someone over here!" -- Steve Jobs, Scott Forstall, the Sorcerer's Apprentice at Apple, Adam Satariano. BusinessWeek.

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