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Apple unveiled so many great new products this week that you could be forgiven for suffering from a bit of decision paralysis.

iPhone Air or iPhone 17 Pro or regular old run-of-the-mill iPhone 17? Each model offers clear advantages, so it depends on your particular tastes and needs.

Apple Watch Series 11 or Apple Watch Ultra 3 or even the much-improved Apple Watch SE 3? Not a bad choice among them.

Read all our coverage — including our iPhone Air versus iPhone 17 Pro buying guide — to help you ease the pain of so many incredible upgrade options.

Also in this edition of The Weekender:

Enjoy your weekend!

— Lewis Wallace, managing editor

A message from Pacaso

How 433 Investors Unlocked 400X Return Potential

Institutional investors back startups to unlock outsized returns. Regular investors have to wait. But not anymore. Thanks to regulatory updates, some companies are doing things differently.

Take Revolut. In 2016, 433 regular people invested an average of $2,730. Today? They got a 400X buyout offer from the company, as Revolut’s valuation increased 89,900% in the same timeframe.

Founded by a former Zillow exec, Pacaso’s co-ownership tech reshapes the $1.3T vacation home market. They’ve earned $110M+ in gross profit to date, including 41% YoY growth in 2024 alone. They even reserved the Nasdaq ticker PCSO.

The same institutional investors behind Uber, Venmo, and eBay backed Pacaso. And you can join them. But not for long. Pacaso’s investment opportunity ends September 18.

Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.

All the new Apple products

More on iPhone Air:

More on iPhone 17 Pro:

Plus, more on AirPods:

More on new Apple Watches:

More random Awe Dropping goodness:

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